BuildMyRank is a little different. It’s still an article submission site and service, but it has a very strict guideline and set of rules and parameters about what it is you can post and let through to its web assets. And that’s really the point: they’re niche and their selling point is that the posts are super clean, without any spelling mistakes or even grammatical errors as it seems, and so they’re able to preserve very precious spots on the web, spots in which higher than average page rank will be achieved. And that’s important, as many of you already know. You’re not just interested in links; you’re interested in the quality of the links.

So BMR does a few things differently in terms of reporting. With MyArticleNetwork for example, you’re going to get very limited reporting. You’re merely told whether or not you’re getting published; there’s nothing about page rank with that article submission service. With BMR, it’s all about rank, and so ranks are discussed and presented to you about every keyword that you’re trying to associate your web asset to.

The minimum word requirement on the blurbs is 150 words, which is really easy. So it turns into a bit of a fun game, because you can just spit out all of these little blurbs and see how well your ranking goes. Every so often, something will get posted, which we’ve tested, and then BMR will backtrack and send out a personal email with something like, “Hey man, sorry but we’re not going to allow this post going forward, because of the fact that it mentions this and that.” So that gives you a sense of, well, that not all of what BMR does is automated, and that’s a good thing—and that’s a bad thing.

A nice little thing that BMR does too is attempt to produce links for you to the actual content; so it’ll have a link next to the post that you’ve submitted, which leads to a Google search for that content. It works pretty well.

Overall BuildMyRank is one of those requisite services that you sort of mix into the rest of you submission bag of tricks. You don’t by any means rely on just one service, but you mix it up, and you sprinkle a little here and there. And again, we can’t emphasize enough how good it is just to manually sprinkle in a few blurbs out on the web, in various random forums that get a huge amount of traffic, like popular websites and blogs.